Long-horizon business incubation and consulting

Insights / Pathways

Pathways desk

The routes into a company and the routes to capital, side by side.

Companies begin in different places: an idea, a skill, a client, an employer, a product someone else built or a side project.

The articles on this desk set those starting points, and the ways to pay for the work that follows, side by side. None of them ranks the routes or tells you which one to take.

Several cover law and tax, so each carries a dated note that it is general information, not legal or financial advice, and lists questions to bring to a professional licensed where you operate. Each article cites its sources so you can read them yourself, and says plainly what it cannot tell you.

Pathways among the insights desks Pathways holds 12 articles of 134. Each cluster is a desk; each star is one article.
Pathways among the insights desks A dark sky crossed by one spiral arm with 14 star clusters on it, numbered 1 to 14. 1, Dream: 7 stars; 2, Build: 11 stars; 3, Grow: 6 stars; 4, Fundable: 8 stars; 5, Starting out: 14 stars; 6, Funding and capital: 13 stars; 7, Legal and company basics: 8 stars; 8, Team and hiring: 9 stars; 9, AI-native building: 9 stars; 10, Go-to-market: 10 stars; 11, Pathways: 12 stars; 12, Business models: 8 stars; 13, Sectors: 8 stars; 14, Operations and wellbeing: 11 stars. 1 2 3 4 5 6 7 8 9 10 11 12 13 14
  1. Dream 7 articles
  2. Build 11 articles
  3. Grow 6 articles
  4. Fundable 8 articles
  5. Starting out 14 articles
  6. Funding and capital 13 articles
  7. Legal and company basics 8 articles
  8. Team and hiring 9 articles
  9. AI-native building 9 articles
  10. Go-to-market 10 articles
  11. Pathways 12 articles
  12. Business models 8 articles
  13. Sectors 8 articles
  14. Operations and wellbeing 11 articles
Show the figures as a table
Published articles by desk
DeskArticles
Dream7
Build11
Grow6
Fundable8
Starting out14
Funding and capital13
Legal and company basics8
Team and hiring9
AI-native building9
Go-to-market10
Pathways12
Business models8
Sectors8
Operations and wellbeing11

Illustration: World Enterprise Group Incorporated, drawn at build time from the articles published on this site.

Reading time on the Pathways desk One dot per article, in whole minutes; the amber mark is the median.
Pathways 12 · median 7 min
0 min3 min5 min8 min10 min

Each dot is one article; the amber mark is the desk’s median.

Show the figures as a table
Reading time on the Pathways desk
GroupArticleReading time
PathwaysChoosing a startup program that fits: a decision guide6 min
PathwaysUsing SBA resource partners: SBDC, SCORE, WBC and VBOC6 min
PathwaysAcquiring a small software product instead of building one: what to check7 min
PathwaysAcquisitions, acqui-hires and wind-downs: the exits to recognize7 min
PathwaysCustomers as capital: pilots, prepayment and design partners7 min
PathwaysFrom client work to a product: productizing a service business7 min
PathwaysFrom side project to company: the decision points7 min
PathwaysJoining as a founding team member: what to ask before you commit7 min
PathwaysMatching a funding route to a stage: a decision guide7 min
PathwaysPaying a first team before funding: the options and what each risks7 min
PathwaysSpinning a product out of an employer: what to settle first7 min
PathwaysThree ways to start: an idea, a skill, a problem you have lived7 min

Chart: World Enterprise Group Incorporated, counted at build time from the articles on this desk.

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